Storytelling for leadership Coaching

Leadership is autobiographical. If I don’t know your story, I don’t know who you are as a leader. ~ Noel M Tichy

The journey to authentic leadership begins with understanding the stories of your life. Your life story provides the context for your experiences and through it, you can find the inspiration to make an impact on the world. The ability to create and tell certain kinds of stories is not only a useful tool, but an essential prerequisite to being a first class leader.  Stories provide visual maps and images for conveying who we are, where we came from and why we are going in a particular direction.  You will learn to harvest your own experiences for powerful lessons and identify the authentic moments that resonate with the audience.

Storytelling is data with a soul ~ Dr. Brene Brown

Ever notice what happens when someone tells a story? The speaker’s voice, face, and whole body come alive. The audience comes alive too, eager to hear what happens next. Stories capture our imaginations and make things real in a way that cold, hard facts can’t. They connect to the hearts and minds of those you lead.

The skill is to find crystal clear personal moments in your life where you’ve had to overcome a challenge, developed the values and principles that guide you in your leadership, took a risk, followed your passion, experienced a failure or, succeeded in building a trust based peer or client relationship.

The goals of Storytelling for Leadership coaching are for you to internalize the fundamental principles behind stories that educate, influence, motivate, inspire and connect.  Learning what kind of story to tell for different situations and communicating what you learned from those experiences, are essential to the
success of using storytelling in your business or professional life.


3 Types of Stories:

  • Who am I stories?
  • Who are we stories?
  • Where are we going stories?

Three elements of telling powerful leadership stories:
> Story Structure: crafting concise and powerful stories from personal experience that paints a picture and lands the message. Know which kind of story to tell according the audience, the message and the outcome you are looking for.

> Story Content: defining the intent behind telling the story, identifying the heart of the message and communicate it authentically.

> Story Delivery: using intentional breathing, energy, mental and physical centeredness to connect with the audience and be fully present , vocal variety, emotional dexterity, physical expressiveness, spontaneity, listening, heightened awareness and communicating with presence. You will learn how to show them what you’re saying, not just tell them.